This past week I wrote about Location-Based Services and the Factors and Considerations for B2C and B2B Marketers for a new post on GigCoin’s Blog. Personally I have only used FourSquare once and haven’t tried Gowalla or any of the other popular location based services.
I had an opportunity to ask questions of Aaron Strout and Simon Salt who have both written books on the topic and also spoke to a number of business people about the ways they have used location services for their businesses.
I did learn a lot about the future of location-based marketing and would like to share it with you. You can read the full post on GigCoin’s blog.
Have you been using location-based services? What do you think about using them for marketing for your business?